17.50.010 Purpose.
The purpose of this Chapter is to safeguard the life, health, property, and welfare of the citizens of the city of Pullman, and to promote a quality visual environment by regulating and controlling the design, quality of materials, construction, location, use, illumination, and maintenance of all signs and sign structures visible from public property or rights-of-way, and
(1) to encourage the design of signs that attract and invite, rather than demand, the public’s attention;
(2) to enhance business and residential properties and neighborhoods through the erection of signs complementary with their buildings, uses, and surroundings;
(3) to protect the right of business to identify its premises and advertise through the use of signs;
(4) to curb the proliferation of unneeded signs; and
(5) to encourage the use of signs that are of an appropriate size and are located so as to assist pedestrian and vehicular traffic. (Ord. 87-9 §1, 1987).